Fortum

Fortum communications' organisation design

Organisation design, Change enablement, B2B, B2C

The challenge

Digitalization, ever faster tempo, constant presence and customer & stakeholder centricity create pressure for change also in communications. Fortum wanted to start a change journey:

  • Traditional → Future communication services

  • Internal focus → Stakeholder centricity

  • Slowliness → Agility

  • Monologue → Dialogue

The solution

We designed together a new communications organisation and it’s ways of working. The work phase by phase:

  1. Clarifying the meaning and role of corporate communications

  2. Iterating new comms services and ways of working

  3. Defining new structure, roles and ideal competences

  4. Competence mapping and identifying development areas

  5. Roadmap for implementation and identifying implementation risks

Let's discuss more in detail! Be in touch!

Contact frankly-team

Client

Fortum

Type of work

Experience design

About the client

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